The Pool in Which We All Swim

Designing Against the Tide from Neoliberalism to Collective Infrastructures

Authors

  • Teresa Pedretti Free University of Bozen-Bolzano image/svg+xml Author
  • Pietro V. Ambrosini Collective Campomarzio Author
  • Letizia Bollini Free University of Bozen-Bolzano image/svg+xml Author

DOI:

https://doi.org/10.82068/pgjournal.2026.23.42.10

Keywords:

Research through design, Participatory Urban Planning, Participatory Design, Neoliberalism, Politics

Abstract

This article aims to define a political role for design that amplifies its social, cultural and political dimensions. In particular, it advocates for a role that goes beyond functionalism in challenging the neoliberal system and influencing the processes of urban regeneration in our cities. Starting from an overview of neoliberalism and its impact on our daily lives, the article highlights participatory urban transformation processes as spaces in which design can assume a more ethical and radical role. It explores some experiments and insights drawn from practice and underlines the need for a new approach to participatory design. This approach should focus not only on the functionality of participatory infrastructures, but also on the collection, systematisation, capitalisation and maintenance of the visibility of knowledge networks and relationships generated by participatory urban planning. In particular, the article suggests combining communication design, participatory planning and a research-through-design approach to emphasise the importance of valorising the legacy of these processes and, through this, developing knowledge frameworks to counter the negative effects of the exploitation of human, creative, social, cultural and economic capital typical of neoliberalism.

Author Biographies

  • Teresa Pedretti, Free University of Bozen-Bolzano

    Philosopher and sociologist, she is now a PhD Candidate in Experimental Research through Design, Art and Technologies at Libera Università di Bolzano. She is one of the founders of the Campomarzio collective, an award-winning transdisciplinary practice that integrates architecture, urban planning, and design with consulting and research.

  • Pietro V. Ambrosini, Collective Campomarzio

    Architect, designer, and cultural expert. He studied architecture at IUAV in Venice and at Politecnico in Milan. He is one of the founders of the collective Campomarzio, an award-winning transdisciplinary practice that merges architecture, urbanism, and design with consulting and research.

  • Letizia Bollini, Free University of Bozen-Bolzano

    ARTchitect, PhD, full professor of Communication/Interaction/Transmedia Design at Libera Università di Bolzano. Her research and projects are at the intersection of communication design, social research, and digital technologies with a focus on Cultural Heritage, spatial/multimodal interactions, and inclusion.

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Published

2026-05-01